Direct Patient Systems Corporation
Every month, your patients quietly leave. They open an app, answer a few questions, pay cash, and a national telehealth brand ships medication to their door — GLP‑1s, weight loss, hair loss treatment, mental health care. That care happens outside your system, outside their record, and outside the reach of the clinicians who know them.
We build the platform that brings it back.
Direct Patient Systems is a turnkey, white-labeled direct-to-patient platform for hospital systems and integrated delivery networks. Your brand, your clinicians, your patients — with the consumer-grade experience patients now expect, and GPO pricing the consumer brands can't touch.
Programs at launch
Four cash-pay service lines, configured to your formulary and clinical protocols. Each ships with intake questionnaires, visit workflows, titration and refill logic, and patient education — ready on day one.
GLP‑1 therapy
Semaglutide and tirzepatide programs with structured titration, side-effect check-ins, at‑home lab kits for baseline and monitoring panels, and cold-chain home delivery. GPO-leveraged acquisition cost means you can price competitively and still hold margin.
Metabolic health + mental health
GLP‑1 therapy and behavioral health care delivered as a single intervention — medication, therapy, and lifestyle coaching in one program, because metabolic health and mental health move together. Remote weigh-ins, at‑home metabolic and A1c testing, and measurement-based mood tracking in one care plan.
Hair loss medication
Finasteride, minoxidil, and combination protocols by asynchronous visit, with discreet home delivery and automatic refills. A high-volume, high-retention entry point that introduces patients to your brand.
Behavioral health
Therapy and psychiatric medication management by video and messaging, with measurement-based care built in (PHQ‑9, GAD‑7) and escalation pathways into your own behavioral health service line when patients need more.
What's in the platform
Everything required to run a direct-to-patient business — so you don't have to assemble it from a dozen vendors.
- A patient storefront and app under your brand, on your domain — web and mobile
- Asynchronous intake and video visits, staffed by your clinicians or our affiliated network
- E-prescribing, pharmacy fulfillment, and home delivery, including cold chain for GLP‑1s
- At‑home diagnostics: mail-in lab kits and mobile phlebotomy, with results flowing back to the chart
- GPO contract pricing on medications, passed through to your program economics
- Cash-pay subscription billing, payment plans, and optional coverage and benefit checks
- EHR integration (HL7/FHIR) so every encounter and prescription lands in the patient's record
- Care coordination: routing, escalation, and referral into your downstream service lines — endocrinology, cardiology, bariatric surgery, dermatology, sleep medicine, psychiatry
- Compliance scaffolding: HIPAA, state-by-state telehealth and prescribing rules, identity verification
- Analytics: volume, retention, contribution margin, and downstream referral capture by program
Why systems and IDNs win
The economics. Consumer telehealth companies buy medication at retail-adjacent prices and spend heavily to acquire each patient. You start with GPO pricing, an existing patient population, and a brand your community already trusts. The unit economics that make this category attractive to venture-backed startups are dramatically better inside a health system.
The clinical case. When a patient gets a GLP‑1 from a stranger on the internet, their cardiologist doesn't know. On our platform, the prescription, the labs, and the visit notes live in your EHR. Care stays whole.
The strategic case. These four categories are the front door of modern healthcare consumption. Every patient who forms a telehealth habit with a national brand is a patient forming a relationship outside your network. Recapturing that relationship protects everything downstream — primary care, specialty referrals, surgical volume.
The downstream capture. This is the part no consumer telehealth company can copy: every program here generates care that only a system can deliver. GLP‑1 and metabolic patients need endocrinology, cardiology, sleep medicine, and — for some — bariatric surgery. Hair loss patients surface dermatology needs. Behavioral health patients step up into psychiatry and intensive outpatient programs. A national brand has nowhere to send those patients; you have an entire network. Each cash-pay subscriber is also a referral pipeline into the service lines you already operate — and our platform routes them there by design.
How it works
- Brand it. We configure the storefront, programs, pricing, and protocols under your identity.
- Connect it. EHR integration, clinician credentialing and licensure mapping, pharmacy and fulfillment setup.
- Launch it. Go live with one program or all four. Most systems launch in weeks, not quarters.
- Grow it. Marketing playbooks, retention tooling, and program analytics — and new service lines as you're ready.
Commercial terms are simple: a platform fee plus a per-encounter or revenue-share model, aligned so we only do well when your programs do.
Talk to us
We work with a small number of systems at a time, and we'd like to show you the platform running under your brand — it takes us about a week to stand up a demo.
Reach out at: info@directpatientsystems.com
We look forward to hearing from you.